We4 Publishing
Clinical Research Insights & Analysis
Welcome to your hub for strategic insights into the world of clinical research. Here, our experts analyze emerging trends, regulatory challenges, and technological innovations. Explore our articles to stay ahead of the curve and make informed decisions that will shape the future of your work.
What the experts are talking about:

Post-Market 2.0: how continuous Real-World Evidence is redefining medical devices
There’s a silent but radical shift reshaping the value of medical devices, more than any new technology or algorithm. A shift born in real life: in patients’ routines, phones, homes, and clinical journeys. Its name is Real-World Evidence (RWE).And it is turning post-market from a formal requirement into a strategic engine of safety, performance, competitiveness,…

Patients are evolving faster than trials: why clinical data are falling behind
In clinical research, we speak often about patient-centricity. Yet in the past two years something unexpected has happened: patients’ real lives have become more digital, more monitored, and more interconnected than the trials designed to study them. The patient has changed.Their data pathways have not. Not because the industry lacks intent, but because traditional study…

The most common mistakes in digital trials (and how to avoid them)
There’s one thing no one admits openly, but anyone working in digital trials has learned the hard way: technology is brilliant when everything is under control, and ruthless the moment something slips. In digital environments (wearables, ePRO, platforms, real-time data), weak signals don’t exist. Every error grows. Every ambiguity multiplies. Every uncertainty becomes impossible to hide.…

How Risk-Based thinking drives digital trials
In recent years, clinical research has embraced a new vocabulary: decentralized, remote, hybrid, digitalized, connected. Terms that once belonged to the future now define our daily operations. With hybrid models (combining onsite visits with remote data collection) and the growing adoption of connected devices, ePRO platforms, study portals, and workflow management systems, clinical trials have…

Ready for the next draft: what will change in the regulation of AI medical devices by 2026
There’s a silent revolution underway in the way we regulate Artificial Intelligence in medicine. For years, the conversation has been all about validation: collecting data, measuring performance, defining protocols, proving that the model works.The logic was linear: if it works, it can be certified. But 2026 marks a turning point.It will no longer be enough…

Beyond automation: when technology takes shape around people
There’s a moment at the start of every clinical project when everything begins to take shape.A protocol comes to life, timelines become real, and a team starts building trust. That’s the moment technology enters the picture: not to dictate the rules, but to listen. Because no matter how advanced a platform is, technology only makes…
